What might a retailer do to show appreciation to their loyal customers?

Offering exclusive promotions or rewards is a highly effective way for retailers to show appreciation to their loyal customers. This practice not only acknowledges the customers' loyalty but also incentivizes them to continue shopping with the brand. By creating special rewards programs or exclusive access to promotions, retailers can foster a sense of belonging and exclusivity among their loyal customers. This approach enhances customer satisfaction and loyalty, ultimately helping to strengthen the relationship between the retailer and the customer.

The other options, in contrast, do not convey appreciation to loyal customers and may even deter them from continuing their patronage. Omitting discounts would likely frustrate customers who are accustomed to receiving benefits for their loyalty. Increasing product prices drastically could alienate budget-conscious shoppers, undermining their trust and loyalty. Limiting access to customer service would reduce the support and connection customers feel with the retailer, likely leading to dissatisfaction. Therefore, offering exclusive promotions or rewards stands out as the most positive way to express gratitude toward loyal customers.