Where can employees acquire product knowledge in a retail environment?

In a retail environment, employees can acquire product knowledge from a variety of sources, making option B the most comprehensive and accurate choice. Online forums can provide information from both colleagues and customers, offering a wider range of insights and experiences related to products. Team members are invaluable as they can share their knowledge and experiences directly, fostering a collaborative learning environment. Brochures and other written materials also serve as important resources, providing structured information about product features, benefits, and specifications.

This multifaceted approach ensures that employees are well-rounded in their product knowledge, which is crucial for effective customer service and sales. Participation in sales training programs might be one way to gain knowledge, but relying solely on such programs—as suggested in the first choice—limits the potential for learning from other sources of expertise. Similarly, focusing only on customer complaints, as indicated in the third option, provides a narrow insight rather than a comprehensive understanding of products. Lastly, while personal experience can contribute to knowledge, it is not the only method available and relying solely on it, as suggested in the fourth choice, does not leverage the abundance of information accessible through collaboration and resources. Thus, option B correctly reflects the diverse avenues through which employees can gain product knowledge in retail.